The Vitality Project™
Where Wellness Meets Professional Excellence
At Aspen Beauty Academy, we believe great technique is only the beginning. We prepare students to succeed in the real world—where confidence, communication, and mindset matter. That’s why we’ve integrated The Vitality Project™ into the student experience.
Designed to support both personal wellness and professional growth, The Vitality Project™ helps students stay focused, grounded, and resilient in a fast-paced, demanding industry.
Aspen Beauty Academy is the only beauty school in Maryland offering The Vitality Project™, providing real-world tools for stress management, leadership, and client confidence—so our students don’t just graduate, they’re ready to thrive.
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What is the Vitality Project?
The Vitality Project™ is a nationally recognized wellness + leadership curriculum that goes beyond technical training. It’s designed to support beauty professionals in the real world—where confidence, communication, and resilience matter.
Through this program, students build skills like emotional intelligence, stress management, and professional communication, helping them show up with confidence, navigate challenges, and create healthy client relationships in the salon and beyond.
The Vitality Project™ supports the whole student across six key areas of wellness:
Emotional — self-awareness, confidence, resilience
Mental — focus, mindset, stress-management tools
Purpose — values, direction, personal alignment
Physical — healthy habits for energy and longevity
Social — communication and positive professional relationships
Career — preparation for sustainable success in the beauty industry
A Game Changer for Beauty Pros
The Vitality Project™ is powered by an immersive digital platform, so students can explore lessons, use resources, and connect with the wellness community.
Holistic Wellness Education
A well-rounded curriculum that supports emotional, mental, physical, social, spiritual, and occupational wellness—helping students grow personally and professionally.
Built-In Curriculum Support
Interactive workbooks and real-life exercises build resilience, emotional regulation, and self-awareness alongside technical training.
On-Demand Wellness Tools
Unlimited access to an expanding library of guided meditations, movement sessions, breathwork, and reflection practices for everyday support.
Wellness Performance Surveys
Anonymous, strengths-based surveys rooted in positive psychology, help track engagement and overall well-being throughout the student journey.
Why Wellness Matters in Beauty
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Beauty careers are deeply personal, fast-paced, and built around people. Professionals are expected to deliver exceptional service while managing long hours, high expectations, and constant client interaction. Without strong internal support, even the most talented artists can experience stress, burnout, and overwhelm.
“Professional success starts within.”
That’s the heart of Beauty from the Inside Out.
The Vitality Project™ gives students practical wellness and leadership tools to stay centered, confident, and resilient—while learning how to manage stress, communicate clearly, and build healthy professional relationships.
At Aspen Beauty Academy, we’re not just teaching beauty—we’re nurturing confident, grounded professionals prepared for the life and career ahead.
Created With Purpose
The Vitality Project™ was created by Elizabeth Faye, a former hairstylist and beauty industry educator who knows firsthand what it takes to sustain a career behind the chair. She saw that long-term success requires more than technical ability—it also takes confidence, emotional resilience, clear communication, and healthy habits.
Building on her work with Hair Love University, Elizabeth designed The Vitality Project™ to support beauty professionals from the inside out. The program helps strengthen mindset, manage stress, and develop the kind of steady professionalism that earns trust from clients and employers.
Because when you’re supported as a whole person, you don’t just get by—you thrive.